Social Media Case Study: Jaime Villalovos

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Social Media Case Study: Jaime Villalovos

Client: Jaime Villalovos

California native Jaime Villalovos is a highly successful female entrepreneur, business mentor, and success coach that provides educational seminars and individual management in order to direct many in the path to success. As a business woman, she aims to empower and see an increase in other women alike.

Campaign Goals

Nurture Online Community

Enforce the production of consistent, recurring content that engages the audience while simultaneously being authentic to her voice and style.

Improve Online Presence

Implement effective social media management tactics in order to increase reach, engagement and following.

Direct High-Quality Videos and Photos

Apply creativity in devising and directing high quality videos and photos that will be used in social media platforms such as Facebook and Instagram.

Research

Conduct in-depth social media research in order to create a personalized plan that can increase social media following and engagement.

Strategy

Identify niche to then conduct a market audience research and hashtag analysis in order to increase targeted Instagram followers and Facebook page likes.

Pitch and produce a content calendar that consists of engaging, relatable and on-brand topics to post online.

Increase community interaction through utilizing past research and targeted hashtags in order to create engaging captions and competitive social media content.

Dedicate an immense amount of time in community engagement and outreach efforts through the implementation of competitor and hashtag research.

Work with a media team, under our creative direction, to best capture her persona and main message through high quality photos and videos.

Results

  • Increased online engagement rates
  • Professional and consistent branding
  • Gained loyal followers/fanbase
  • Increase social media traffic
Jaime Villalovos 1
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Jaime Villalovos 2

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